Talk about a win-win cooperation in fashion. Versace was the last major European fashion company with retail giant H & M together and did it with a triumphant collection, fashion show and revolutionary high speed after-party, with their own shop courage in an era that has influenced an inclusive special jazz concert Prince.
The collection presented Tuesday, Nov. 8 on a platform of radical new upholstery on the Hudson River in New York was well on the glory days of the early ’90s, when the founder Gianni Versace haute couture season in Paris revolution technically brilliant “Rock and dress “fashion, celebrities like Madonna, George Michael and Prince invites, right, disappeared when French houses were still filling their ranks with the great ladies seventies.
“Not enough young people on what we know, with Gianni. Maybe it was because his time to digital. This makes realize how he was. It’s all about Versace,” says designer Donatella Versace appreciated by a rain of applause.
Hyper color prints of the ocean, shells, gods and goddesses Sun, acorns, palm trees and endless sunsets were the key to this collection of pencil pants cut above the ankles, sexy clubbing Jerkins, mini dresses and tunics to flirty minis used gals. While eco-arty palm prints and shards of glass black and white pattern prevailed for men in baseball jackets, cotton trousers and shirts tied occupied.
The designer’s signature Versace Greek pattern trim, the stamping of microfiber Riffed tempting cocktails, biker jackets and rockstar look pink cocktail summer with a great effect. Even the classic “Liz Hurley” barely-there mini-dress is that of Medusa medallion has experienced a revival.
These Versace for H & M collection, which in about 300 stores in the fast fashion retailers, the Swedish based global giant chain of 2,300 stores, including a wide range of gold jewelry fashion faux senators of Athens rings and amulets Roman Centurian flower bracelets crystal necklaces and tiger head. During his paws busy and fabric handbags are sure to learn bestsellers.
Worn by models with bandanas around their heads taught smokey eye shadow on their faces and brutal witch shoes on their feet, had the collection zip, humor and cool with the best workmanship and quality of cooperation with Giant retailer of home keys and designer brands of the track.
The partnership marks the latest connectivity with H & M’s high-end fashion and accessories brands, with listings with former Lanvin, Jimmy Choo, Viktor & Rolf and above all, Karl Lagerfeld.
“We certainly have the quality and exclusivity of the material for this collection improved, and I think it shows,” says Margareta van den Bosch, Creative advisor at H & M, its sales by nine percent to SEK 79 billion or 12 , $ 1 billion written in the first nine months of 2011.
After the show, the guests were walking in a custom club, where a mix of Hollywood royalty and urban groovers enjoyed concerts Nicki Minaj and Prince. Cried the latter, Donatella and often pointed at them with his guitar, playing a game, a song he wrote specifically for a Versace fashion show in the 90 included.
Although the polishing of these companies with more than reputation of H & M’s as a pilot design of their balance, this raid marks cross, also called “mass prestige” for the session and the mass market-oriented design prestige do not seem truly democratic way. Probably not more from this collection, bold and innovative collections of Fame founder Gianni had the intelligence of his successor Donatella women and not hurt the spot cash price of H & M.